By Roy Osing
Smart business people:
1. Understand that the way to serve customers in an exemplary way is to serve employees in the same manner. If dazzling service doesn’t happen on the inside it’s unlikely to happen on the outside.
2. Have a strategic game plan for their organization and use it as THE context for all tactical activity. Chasing tactics that don’t have direct line of sight to strategy is a characteristic of non-performing organizations.
3. Don’t over-analyze everything. The degree of study depends on the risk associated with the decision to be made. They don’t get mesmerized with the tools of analysis; they use them appropriate to the level and risk inherent in the decision to be made.
4. Don’t look for perfection. The quest for the perfect solution (which doesn’t exist in any event) only takes valuable time away from execution. They understand that success is a function of doing lots of imperfect stuff fast.
5. Are known champions of change which gives them currency in the organization and the ability to garner resources to get things done.
6. Are “mindless” about execution. They are comfortable with loosening up on the plan; get it “just about right”, and bear down and focus on execution. They understand that performance depends on how well they execute, not on the efficacy of the plan.
7. Spend copious amounts of time with the frontline; “on the coal face” where customer meets company. Learning what’s really going on. Make meaningful change. They don’t have an ivory tower mentality.
8. Are contrarian by nature. They believe that the source of opportunity lies not in copying what others are doing, but rather charting a course that no one else is on. They are “180 degree thinkers”.
9. Place a priority on meeting with customers regularly. There is no substitute for getting feedback on performance directly from a customer. They make it a priority and schedule it weekly on their calendar.
10. Are relentless and voracious learners. Standing still intellectually isn’t an option in a world changing every instant. Value added to the organization depends on business people “keeping up”. They believe staying ahead requires learning leadership.
The smart generation of business people know that success doesn’t come from an academic pedigree.
Smart business people know that brilliant performance is the result of practising the fundamentals of being different than the competition, staying close to customers, serving employees and executing strategy in the trenches.
NEVER has it been more important to carve out a distinctive and unique place for your organization (and yourself) in the market than it is today. If you’re not different you’re dead (or soon will be).
Visit Roy’s site http://www.bedifferentorbedead.com for tools that will help you on your journey to BE DiFFERENT.
Learn more about his BE DiFFERENT OR BE DEAD book Series, subscribe to his Blog and take the BE DiFFERENT Quiz to find out if you’re different (or dead).